To offer anything as a Value “all the time” is BETTER,
and overtime better becomes commonly expected, which is now Good.
So once in a while throw some Val’uO into your Value. VAO, our abbreviation for (Value Added Offer).
This is huge if you can make it permanent. Even If you can only extend a VAO for a limited time, it will:
Stimulate more business
Show appreciation to your clientele, and
Demonstrate your ability to make your Good, BETTER